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Tag Archives | self employment

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Protect yourself against these six common reasons micro-businesses fail

If you’ve ever told anyone about your plans to go into business for yourself, it’s a pretty safe bet someone has replied, in no uncertain terms, that you’re doomed to failure. Then you nod and smile and keep walking your path. As well you should. The problem is, the doomsdayers aren’t all wrong. Self-employed, freelancers and […]

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The Artists & the Crickets. An illustrated cautionary tale about friendship & marketing.

Once upon a time, a small group of artists found each other in the void. Little did they know that their adventures would someday become a cautionary tale for marketers everywhere. When they met, it was kismet. Finally they had proof that other people like them existed on the planet. People that just “get it.” […]

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I built a new kind of playground for your brain: in celebration of ideation

To dream or not to dream? That’s the new question. As entrpreneurs, we’re fed a daily dose of contradiction from the experts about having and exploring new ideas. We’re told that we should keep them on the down low. Or get them out in the wild. Or we’re warned against chasing rainbows…told that ideas are […]

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What your kids know about life that you forgot

Fearlessness. Uninhibited curiosity. An unquenchable thirst for adventure. Kids are magical creatures with an unimaginable capacity to adapt and learn from the world around them. Kids see the world through a lens of possibility. When confronted with a risk vs reward scenario, adults spend a lot of time detailing and categorizing all of the risks. Kids […]

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Your Not-a-Business-Plan “Plan” for your Business

The good news: If you’re starting a business with your own green, you don’t need a fancy schmanzy business plan. The bad other news: I know you’re a rebel & a non-conformist, but if you want this thing to happen, you still need a freakin’ plan! What you should know about business plans In Part […]

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